Day 7 of 30
Day 7 · Week 1 · Fabric Foundations
Every tag tells a story. Today, you learn to read it.
🏷️
The tag is the proof
WEEK 1 · FABRIC FOUNDATIONS
Reading a Fabric Label
Like You Wrote It
Five things on every label. Same five on every product listing. Know them cold — your customer will.
The Concept
The label = the truth about the cloth
Every fabric piece has a label that tells you five things — fibre, weight, origin, care, authenticity. Every product listing in your store carries those same five answers — already written, ready to read. Your job is to know the listing cold, so when a customer asks in DMs, in a comment, or on WhatsApp, you can answer like you know the cloth yourself.
Five sections on every label
Fibre · GSM · Origin · Care · Marks
Five answers your customer is silently asking
Visual Guide
The Five Sections of Every Label
What's on it (top to bottom)
What it's made of📋 Always first
How heavy it is📏 Universal
Where it was woven🇮🇳 Trust signal
How to wash & iron🧺 5 symbols
Proof of origin✅ The seal
← Top of labelBottom of label →
Side by Side
The Marks That Matter
🏷️
Silk Mark
SMOI
certified
Silk Mark
Silk Mark Organisation of India
🦋 Pure silkHologramSerial #
🟢
Handloom
GoI
emblem
Handloom Mark
Government of India
🧵 Hand-wovenGreen tag
🗺️
GI tag
GI
protected
GI Tag
Geographical Indication
📍 Origin-boundBanarasiKanjivaram
⭐
BIS
BIS
hallmark
BIS Hallmark
Bureau of Indian Standards
✨ Real zariGold on silver
Your Label Quick-Reference
| Mark | Means | Look For |
|---|---|---|
100% Cotton Single fibre |
Pure | No blend |
95% Cotton, 5% Spandex Blend |
Mix | Has stretch |
Silk Mark hologram Silk Mark Organisation of India |
Real silk | Serial # |
Handloom Mark Government of India · green emblem |
Handloom | Hand-woven |
GI Tag Geographical Indication (e.g. Banarasi) |
Origin | Region-bound |
BIS Hallmark on zari Bureau of Indian Standards |
Real zari | Gold on silver |
Care: ◇ Diamond = dry-clean |
♢ | Dry-clean only |
Care: 🧺 30° Wash at 30°C |
30° | Cool wash |
Put It to Work
How to Use This in Your Store
Your Brand Edge
When a customer asks about a piece — on Instagram, in a DM, or on WhatsApp — open the product listing and answer with the five facts. You don’t have to remember everything; the listing is already written for you. Your job is the conversation, not the spec sheet. And when the order ships, it goes out with your brand’s custom label, invoice, and thank-you card — so the customer remembers your brand at unboxing, not the platform behind it.
"The listing says: 100% mulberry silk, 25 momme, Silk Mark certified, woven in Varanasi. Care: dry-clean only. So when she wears this, she's wearing real Banarasi mulberry — not polyester art silk that just looks like one."
Remember this always: The label isn’t a formality — it’s a proof document. Every piece in your store comes with those five answers ready on its listing, and every order ships out with your custom label, invoice, and thank-you card. Your job: know the source cold, talk about it on Instagram and in DMs, and let the branded shipment do the rest. Customers buy — and come back — for brand owners who know their product.
Day 7 Quiz
Check What You Learned
3 questions · Mark your attendance · Keep your streak alive 🔥
Question 1 of 3
A GI tag on a Banarasi saree means:
A
It's expensive
B
It's woven in Varanasi
C
It has gold thread
D
It's machine-made
Question 2 of 3
The Silk Mark hologram is issued by:
A
Government of India
B
Silk Mark Organisation of India
C
The weaver's guild
D
The brand itself
Question 3 of 3
A label that reads “95% cotton, 5% spandex” means:
A
The fabric is fake
B
The fabric has stretch added
C
It's polyester blend
D
It's premium quality
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